{"id":652,"date":"2024-05-09T20:19:35","date_gmt":"2024-05-09T18:19:35","guid":{"rendered":"https:\/\/liquidskateboard.com\/?p=652"},"modified":"2026-01-25T17:45:36","modified_gmt":"2026-01-25T16:45:36","slug":"why-making-a-kickstarter","status":"publish","type":"post","link":"https:\/\/liquidskateboard.com\/fr\/2024\/05\/09\/why-making-a-kickstarter\/","title":{"rendered":"Pourquoi faire un Kickstarter ?"},"content":{"rendered":"\n<p data-block-type=\"core\">Do you need to make a <a href=\"https:\/\/www.kickstarter.com\/\">Kickstarter<\/a> to sell a skateboard? Probably not.<\/p>\n\n\n\n<p data-block-type=\"core\">Do you need crowdfunding to start a company? Actually, you don\u2019t.<\/p>\n\n\n\n<p data-block-type=\"core\">But is launching a Kickstarter a fantastic way to introduce a great product at a great price? <strong>Yes, absolutely.<\/strong><\/p>\n\n\n\n<p data-block-type=\"core\">Making a product is sometimes not as easy as it may look like. You could look at a plastic cup and think \u201cWell, that is just a piece of plastic that costs nothing\u201d. While the raw materials may seem inexpensive, the machinery required to produce it can cost upwards of $100,000. Just for a cup.&nbsp;<\/p>\n\n\n\n<p data-block-type=\"core\">Welcome to the world of manufacturing.<\/p>\n\n\n\n<div class=\"wp-block-nectar-blocks-row nectar-block nectar-blocks-row nectar-blocks-row__inner nectar-blocks-row__wrapper parent-block-block-4JXbkWyZXh\" id=\"block-4JXbkWyZXh\">\n<div class=\"wp-block-nectar-blocks-column nectar-blocks-column nectar-block\" id=\"block-8hLr2cJpfC\"><div class=\"nectar-blocks-column__inner nectar-blocks-column__content-wrap parent-block-block-8hLr2cJpfC nectar-blocks-column__wrapper\">\n<div class=\"wp-block-nectar-blocks-image nectar-blocks-image\" id=\"block-IzaZRR49QL\"><div class=\"nectar-blocks-image__inner\"><img decoding=\"async\" class=\"\" src=\"https:\/\/liquidskateboard.com\/wp-content\/uploads\/2024\/05\/image.gif\" alt=\"A plastic injection moulding machine producing a plastic plate\" title=\"A plastic injection moulding machine producing a plastic plate\"\/><\/div><\/div>\n\n\n\n<p id=\"block-dYZCAwYkvn\" class=\"wp-block-nectar-blocks-text nectar-blocks-text nectar-font-em\"><em>A plastic injection molding machine producing a plastic plate<\/em><\/p>\n<\/div><\/div>\n<\/div>\n\n\n\n<h5 class=\"wp-block-heading\" data-block-type=\"core\">But how does Kickstarter fit into all of this?<\/h5>\n\n\n\n<p data-block-type=\"core\">Making a product at an affordable price for everybody requires making significant tooling investments in the first place. <\/p>\n\n\n\n<p data-block-type=\"core\">To decrease the price per product, we would invest in injection molding and automatic processes. This means that while the initial fixed cost is higher, the price per product is significantly lower. <\/p>\n\n\n\n<p data-block-type=\"core\">Although the minimum order quantities are higher, the price per part decreases tremendously.<\/p>\n\n\n\n<p data-block-type=\"core\">Making a Kickstarter means that we could pre-sell enough quantities to make those investments. Reaching our target means that we can spend money on the tooling and on the certification that allows us to deliver a great product at an affordable price.<\/p>\n\n\n\n<div class=\"wp-block-stackable-image stk-block-image has-text-align-center stk-block stk-8159946\" data-block-id=\"8159946\"><style>.stk-8159946 .stk-img-figcaption{text-align:center !important;font-style:italic !important;}.stk-8159946 {margin-bottom:60px !important;}.stk-8159946 .stk-img-wrapper{width:70% !important;height:100% !important;}.stk-8159946 .stk-img-wrapper img{object-position:26% 53% !important;object-fit:contain !important;}@media screen and (max-width: 1023px){.stk-8159946 {margin-bottom:60px !important;}}@media screen and (max-width: 767px){.stk-8159946 {margin-bottom:81px !important;}}<\/style><figure><span class=\"stk-img-wrapper stk-image--shape-stretch\"><img loading=\"lazy\" decoding=\"async\" class=\"stk-img wp-image-791\" src=\"https:\/\/liquidskateboard.com\/wp-content\/uploads\/2024\/05\/Plastic-part-to-build.jpg\" width=\"1000\" height=\"1000\" alt=\"A render of a plastic casing\" srcset=\"https:\/\/liquidskateboard.com\/wp-content\/uploads\/2024\/05\/Plastic-part-to-build.jpg 1000w, https:\/\/liquidskateboard.com\/wp-content\/uploads\/2024\/05\/Plastic-part-to-build-300x300.jpg 300w, https:\/\/liquidskateboard.com\/wp-content\/uploads\/2024\/05\/Plastic-part-to-build-150x150.jpg 150w, https:\/\/liquidskateboard.com\/wp-content\/uploads\/2024\/05\/Plastic-part-to-build-768x768.jpg 768w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/span><figcaption class=\"stk-img-figcaption\">Our casing require a plastic injection mold to be manufacture<\/figcaption><\/figure><\/div>\n\n\n\n<p data-block-type=\"core\">We could choose to sell skateboards individually at a high price, but they wouldn&#8217;t be competitive in today&#8217;s market. <\/p>\n\n\n\n<p data-block-type=\"core\">Alternatively, we could pre-sell enough of them to offer a high-quality product at an attractive price. And because we believe in putting smiles on people&#8217;s faces, we&#8217;ve chosen the latter option.<\/p>\n\n\n\n<p data-block-type=\"core\">By running a&nbsp; Kickstarter campaign, we&#8217;ll have the funds needed to finance the tooling and produce the first batch of products.&nbsp;<\/p>\n\n\n\n<h5 class=\"wp-block-heading\" data-block-type=\"core\">And you, have you ever bought something on a crowdfunding platform before?<\/h5>\n\n\n<p data-block-type=\"core\"><div id=\"totalpoll\" class=\"totalpoll-wrapper totalpoll-uid-2e21fe0b6d537996d47c3d4b16d0e3cc is-ltr is-screen-vote\" totalpoll=\"783\" totalpoll-uid=\"2e21fe0b6d537996d47c3d4b16d0e3cc\" totalpoll-screen=\"vote\" totalpoll-ajax-url=\"https:\/\/liquidskateboard.com\/wp-admin\/admin-ajax.php?action=totalpoll&#038;totalpoll%5BpollId%5D=783&#038;totalpoll%5Baction%5D=view&#038;totalpoll%5Bscreen%5D=vote\"><script type=\"text\/totalpoll-config\" totalpoll-config=\"783\">{\"ajaxEndpoint\":\"https:\\\/\\\/liquidskateboard.com\\\/wp-admin\\\/admin-ajax.php?action=totalpoll\",\"behaviours\":{\"ajax\":true,\"scrollUp\":true,\"async\":false},\"effects\":{\"transition\":\"fade\",\"duration\":\"500\"},\"i18n\":{\"Previous\":\"Pr\\u00e9c\\u00e9dent\",\"Next\":\"Suivant\",\"of\":\"of\",\"Something went wrong! Please try again.\":\"Something went wrong! Please try again.\"}}<\/script><link rel=\"stylesheet\" id=\"totalpoll-poll-2e21fe0b6d537996d47c3d4b16d0e3cc-css\"  href=\"https:\/\/liquidskateboard.com\/wp-content\/cache\/totalpoll\/css\/2e21fe0b6d537996d47c3d4b16d0e3cc.css\" type=\"text\/css\" media=\"all\" \/><div id=\"totalpoll-poll-783\" class=\"totalpoll-container\"><form action=\"\" enctype=\"multipart\/form-data\" class=\"totalpoll-form\" method=\"POST\" novalidate=\"novalidate\"><div style=\"visibility: hidden; position: absolute; width: 0px; height: 0px;\">\n    <svg id=\"totalpoll-check-icon\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"24\" viewBox=\"0 0 24 24\">\n        <path d=\"M0,0H24V24H0Z\" fill=\"none\"\/>\n        <path d=\"M9,15.1999l-4.2-4.2L2.3999,13.4,9,20.0001,22.0001,7,19.6,4.5999Z\"\/>\n    <\/svg>\n<\/div>\n    <div class=\"totalpoll-questions\">\n\t\t<div class=\"totalpoll-question\"\n     totalpoll-min-selection=\"1\"\n     totalpoll-max-selection=\"1\" >\n    <div class=\"totalpoll-question-container\">\n        <div class=\"totalpoll-question-content\" >\n\t\t\t<p>Have you ever bought something on a crowdfunding platform before?<\/p>\n        <\/div>\n\n        <div class=\"totalpoll-question-choices\">\n\t\t\t\t\t\t\t\t\t\t\t\t<label for=\"choice-fdb1cfbb-23ad-4eda-83b5-42ec04b77649-selector\"\n       tabindex=\"0\"\n       aria-label=\"Vote for: Only once\"\n       class=\"totalpoll-question-choices-item totalpoll-question-choices-item-type-text \" >\n    <div class=\"totalpoll-question-choices-item-container\">\n        \n        <div class=\"totalpoll-question-choices-item-control\">\n            <div class=\"totalpoll-question-choices-item-selector totalpoll-question-choices-item-selector-single\">\n\t\t\t\t<input type=\"radio\" id=\"choice-fdb1cfbb-23ad-4eda-83b5-42ec04b77649-selector\" name=\"totalpoll[choices][a60e0d0c-425c-4e22-badc-2191b7a4a9fb][]\" value=\"fdb1cfbb-23ad-4eda-83b5-42ec04b77649\">                <div class=\"totalpoll-question-choices-item-selector-box\">\n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"24\" viewBox=\"0 0 24 24\">\n                        <use xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" xlink:href=\"#totalpoll-check-icon\"><\/use>\n                    <\/svg>\n                <\/div>\n            <\/div>\n            <div class=\"totalpoll-question-choices-item-label\" role=\"button\">\n                <span >Only once<\/span>\n            <\/div>\n        <\/div>\n    <\/div>\n<\/label>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<label for=\"choice-ca5892ef-da36-4667-a854-95944a6058ea-selector\"\n       tabindex=\"0\"\n       aria-label=\"Vote for: Actually I never have\"\n       class=\"totalpoll-question-choices-item totalpoll-question-choices-item-type-text \" >\n    <div class=\"totalpoll-question-choices-item-container\">\n        \n        <div class=\"totalpoll-question-choices-item-control\">\n            <div class=\"totalpoll-question-choices-item-selector totalpoll-question-choices-item-selector-single\">\n\t\t\t\t<input type=\"radio\" id=\"choice-ca5892ef-da36-4667-a854-95944a6058ea-selector\" name=\"totalpoll[choices][a60e0d0c-425c-4e22-badc-2191b7a4a9fb][]\" value=\"ca5892ef-da36-4667-a854-95944a6058ea\">                <div class=\"totalpoll-question-choices-item-selector-box\">\n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"24\" viewBox=\"0 0 24 24\">\n                        <use xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" xlink:href=\"#totalpoll-check-icon\"><\/use>\n                    <\/svg>\n                <\/div>\n            <\/div>\n            <div class=\"totalpoll-question-choices-item-label\" role=\"button\">\n                <span >Actually I never have<\/span>\n            <\/div>\n        <\/div>\n    <\/div>\n<\/label>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<label for=\"choice-b7229ab4-50dd-4222-920c-f1fdd8ac12cc-selector\"\n       tabindex=\"0\"\n       aria-label=\"Vote for: Many times\"\n       class=\"totalpoll-question-choices-item totalpoll-question-choices-item-type-text \" >\n    <div class=\"totalpoll-question-choices-item-container\">\n        \n        <div class=\"totalpoll-question-choices-item-control\">\n            <div class=\"totalpoll-question-choices-item-selector totalpoll-question-choices-item-selector-single\">\n\t\t\t\t<input type=\"radio\" id=\"choice-b7229ab4-50dd-4222-920c-f1fdd8ac12cc-selector\" name=\"totalpoll[choices][a60e0d0c-425c-4e22-badc-2191b7a4a9fb][]\" value=\"b7229ab4-50dd-4222-920c-f1fdd8ac12cc\">                <div class=\"totalpoll-question-choices-item-selector-box\">\n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"24\" viewBox=\"0 0 24 24\">\n                        <use xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" xlink:href=\"#totalpoll-check-icon\"><\/use>\n                    <\/svg>\n                <\/div>\n            <\/div>\n            <div class=\"totalpoll-question-choices-item-label\" role=\"button\">\n                <span >Many times<\/span>\n            <\/div>\n        <\/div>\n    <\/div>\n<\/label>\n\t\t\t\t\t\t\t            \n        <\/div>\n    <\/div>\n<\/div>\n    <\/div>\n<div class=\"totalpoll-form-hidden-fields\">\n\t<div class=\"totalpoll-form-page\"><div class=\"totalpoll-form-field-hidden\"><div class=\"totalpoll-form-field totalpoll-form-field-type-hidden totalpoll-column-full\"><div class=\"totalpoll-form-field-wrapper\"><input type=\"hidden\" name=\"totalpoll[screen]\" value=\"vote\" class=\"totalpoll-form-field-input\"><div class=\"totalpoll-form-field-errors\"><\/div><\/div><\/div><\/div><div class=\"totalpoll-form-field-hidden\"><div class=\"totalpoll-form-field totalpoll-form-field-type-hidden totalpoll-column-full\"><div class=\"totalpoll-form-field-wrapper\"><input type=\"hidden\" name=\"totalpoll[pollId]\" value=\"783\" class=\"totalpoll-form-field-input\"><div class=\"totalpoll-form-field-errors\"><\/div><\/div><\/div><\/div><div class=\"totalpoll-form-field-hidden\"><div class=\"totalpoll-form-field totalpoll-form-field-type-hidden totalpoll-column-full\"><div class=\"totalpoll-form-field-wrapper\"><input type=\"hidden\" name=\"totalpoll[action]\" value=\"\" class=\"totalpoll-form-field-input\"><div class=\"totalpoll-form-field-errors\"><\/div><\/div><\/div><\/div><\/div><\/div>\n<div class=\"totalpoll-buttons\">\n\t<button type=\"submit\" name=\"totalpoll[action]\" value=\"results\" class=\"totalpoll-button totalpoll-buttons-results\">R\u00e9sultats<\/button><button type=\"submit\" name=\"totalpoll[action]\" value=\"vote\" class=\"totalpoll-button totalpoll-button-primary totalpoll-buttons-vote\">Vote<\/button><\/div>\n<\/form><\/div><\/div>\n\n\n\n<div class=\"wp-block-stackable-spacer stk-block-spacer stk--no-padding stk-block stk-83e5aa7\" data-block-id=\"83e5aa7\"><style>.stk-83e5aa7 {height:36px !important;}<\/style><\/div>\n\n\n\n<p data-block-type=\"core\">Help us spread the word and share this project with your friends and skateboard lovers you know.&nbsp;<\/p>\n\n\n\n<div class=\"wp-block-stackable-button-group aligncenter stk-block-button-group stk-block stk-e5545bc\" data-block-id=\"e5545bc\"><div class=\"stk-row stk-inner-blocks has-text-align-center stk-block-content stk-button-group\">\n<div class=\"wp-block-stackable-button stk-block-button has-text-align-center is-style-ghost stk-block stk-63551dd\" data-block-id=\"63551dd\"><style>.stk-63551dd .stk-button{padding-right:35px !important;padding-left:35px !important;background:transparent !important;}.stk-63551dd .stk-button:hover:after{background:transparent !important;opacity:1 !important;}:where(.stk-hover-parent:hover,  .stk-hover-parent.stk--is-hovered) .stk-63551dd .stk-button:after{background:transparent !important;opacity:1 !important;}.stk-63551dd .stk-button:before{border-style:solid !important;}<\/style><a class=\"stk-link stk-button stk--hover-effect-darken\" href=\"https:\/\/www.instagram.com\/liquidskateboard\/?hl=en\" target=\"_blank\" rel=\"noreferrer noopener\"><span class=\"stk-button__inner-text\">CHECK US ON INSTAGRAM<\/span><\/a><\/div>\n<\/div><\/div>\n\n\n\n<p data-block-type=\"core\">The more support we receive on this journey, the greater the likelihood of bringing our vision of skateboarding to life. You can also show your support by sharing our Instagram and TikTok pages with your friends. Stay tuned for our next email, where we&#8217;ll be revealing more about our next topic.<\/p>\n\n\n\n<div class=\"wp-block-stackable-heading stk-block-heading stk-block-heading--v2 stk-block stk-90b0ea0\" id=\"have-you-not-subscribed-to-our-newsletter-yet\" data-block-id=\"90b0ea0\"><h2 class=\"stk-block-heading__text has-text-align-center\">Have you not subscribed to our newsletter yet?<\/h2><\/div>\n\n\n<script>(function() {\n\twindow.mc4wp = window.mc4wp || {\n\t\tlisteners: [],\n\t\tforms: {\n\t\t\ton: function(evt, cb) {\n\t\t\t\twindow.mc4wp.listeners.push(\n\t\t\t\t\t{\n\t\t\t\t\t\tevent   : evt,\n\t\t\t\t\t\tcallback: cb\n\t\t\t\t\t}\n\t\t\t\t);\n\t\t\t}\n\t\t}\n\t}\n})();\n<\/script><!-- Mailchimp for WordPress v4.12.1 - https:\/\/wordpress.org\/plugins\/mailchimp-for-wp\/ --><form id=\"mc4wp-form-1\" class=\"mc4wp-form mc4wp-form-458\" method=\"post\" data-id=\"458\" data-name=\"Subscribe newsletter\" ><div class=\"mc4wp-form-fields\"><p>\r\n  \t<label> \r\n\t\t<input type=\"text\" name=\"NAME\" placeholder=\"Your name\" required \/>\r\n\t<\/label>\r\n<\/p>\r\n<p>\r\n\t<label> \r\n\t\t<input type=\"email\" name=\"EMAIL\" placeholder=\"Your email address\" required \/>\r\n\t<\/label>\r\n<\/p>\r\n\r\n<p>\r\n\t<input type=\"submit\" value=\"Subscribe\" \/>\r\n<\/p><\/div><label style=\"display: none !important;\">Laissez ce champ vide si vous \u00eates humain\u00a0: <input type=\"text\" name=\"_mc4wp_honeypot\" value=\"\" tabindex=\"-1\" autocomplete=\"off\" \/><\/label><input type=\"hidden\" name=\"_mc4wp_timestamp\" value=\"1777281849\" \/><input type=\"hidden\" name=\"_mc4wp_form_id\" value=\"458\" \/><input type=\"hidden\" name=\"_mc4wp_form_element_id\" value=\"mc4wp-form-1\" \/><div class=\"mc4wp-response\"><\/div><\/form><!-- \/ Mailchimp for WordPress Plugin -->","protected":false},"excerpt":{"rendered":"<p>Do you need to make a Kickstarter to sell a skateboard? Probably not. Do you need crowdfunding to start a company? Actually, you don\u2019t. But is launching a Kickstarter a&#8230;<\/p>","protected":false},"author":1,"featured_media":2729,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_nectar_blocks_hide_post_title":false,"_nectar_blocks_transparent_header_effect":false,"_nectar_blocks_transparent_header_effect_color":"light","_nectar_blocks_header_animation":false,"_nectar_blocks_header_animation_delay":0,"_nectar_blocks_header_animation_effect":"fade","_nectar_blocks_page_css":"","_nectar_blocks_page_js":"","inline_featured_image":false,"footnotes":""},"categories":[27],"tags":[50,49],"class_list":{"0":"post-652","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-project","8":"tag-kickstarter","9":"tag-manufacture"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Why make a Kickstarter? - Liquid skateboard<\/title>\n<meta name=\"description\" content=\"Launching a Kickstarter is a fantastic way to introduce a great product at a great price. 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